GENERAL MILLS HALLOWEEN CHARACTERS

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Boxes of General Mills Roll-ups featuring cartoon characters Frankenberry and Booberry on supermarket shelves on Friday, October 12, 2012. The breakfast cereals and other products have a cult following and are only available during the Halloween season. (© Richard B. Levine)
Boxes of General Mills Roll-ups featuring cartoon characters Frankenberry and Booberry on supermarket shelves on Friday, October 12, 2012. The breakfast cereals and other products have a cult following and are only available during the Halloween season. (© Richard B. Levine)
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